The BIG Marketing Podcast
Real world marketing advice for marketers and entrepreneurs
Displaying 1 Episode of The BIG Marketing Podcast with the tag “authenticity”.
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Steve Pacinelli–How To Get A 76% Reply Rate By Being Human
June 15th, 2020 | 33 mins 43 secs
authentic, authenticity, big marketing, bombbomb, email marketing, marketing, steve pacinellin
Steve Pacinelli, CMO of BombBomb.com and co-author of Rehumanize Your Business, tells us how he gets an astounding 76% email reply rate by humanizing his messaging. We also talk about authenticity and what you can do to make sure you don't miss the mark.