<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0" encoding="UTF-8" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:admin="http://webns.net/mvcb/" xmlns:atom="http://www.w3.org/2005/Atom/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:fireside="http://fireside.fm/modules/rss/fireside">
  <channel>
    <fireside:hostname>web01.fireside.fm</fireside:hostname>
    <fireside:genDate>Wed, 29 Apr 2026 04:22:10 -0500</fireside:genDate>
    <generator>Fireside (https://fireside.fm)</generator>
    <title>The BIG Marketing Podcast - Episodes Tagged with “Big Marketing”</title>
    <link>https://bigmarketing.fireside.fm/tags/big%20marketing</link>
    <pubDate>Mon, 29 Jun 2020 00:15:00 -0400</pubDate>
    <description>We believe a good story changes how you think. A great story changes how you feel. This is the podcast where we look beyond traditional marketing ideas. If you want big results, you’ll need big ideas. From neuromarketing to branded films, we talk about the things we wish we had learned in marketing school. 
Dan Hack and Merritt Trigg are from Hackstone, a content agency that produces strategic high-value campaigns for clients and agencies.
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>Real world marketing advice for marketers and entrepreneurs</itunes:subtitle>
    <itunes:author>Dan Hack</itunes:author>
    <itunes:summary>We believe a good story changes how you think. A great story changes how you feel. This is the podcast where we look beyond traditional marketing ideas. If you want big results, you’ll need big ideas. From neuromarketing to branded films, we talk about the things we wish we had learned in marketing school. 
Dan Hack and Merritt Trigg are from Hackstone, a content agency that produces strategic high-value campaigns for clients and agencies.
</itunes:summary>
    <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5b3bb8f9-5925-4f43-90d9-cfab95a975c3/cover.jpg?v=2"/>
    <itunes:explicit>no</itunes:explicit>
    <itunes:keywords>marketing, neuromarketing, big marketing, hackstone podcast, dan hack, merritt trigg</itunes:keywords>
    <itunes:owner>
      <itunes:name>Dan Hack</itunes:name>
      <itunes:email>dan@hackstone.com</itunes:email>
    </itunes:owner>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Business"/>
<itunes:category text="Business">
  <itunes:category text="Entrepreneurship"/>
</itunes:category>
<item>
  <title>Why COVID commercials didn't connect + guest Vincent Sharps on corporate social responsibility</title>
  <link>https://bigmarketing.fireside.fm/sharps</link>
  <guid isPermaLink="false">5d6852aa-610a-417c-814b-0dfd98b1e795</guid>
  <pubDate>Mon, 29 Jun 2020 00:15:00 -0400</pubDate>
  <author>Dan Hack</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5b3bb8f9-5925-4f43-90d9-cfab95a975c3/5d6852aa-610a-417c-814b-0dfd98b1e795.mp3" length="77134040" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Dan Hack</itunes:author>
  <itunes:subtitle>We talk about why COVID commercials didn't do well. Vincent Sharps from digital agency MindGrub joins us to talk about corporate social responsibility. Send your marketing questions to: BigMarketing@hackstone.com</itunes:subtitle>
  <itunes:duration>53:32</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5b3bb8f9-5925-4f43-90d9-cfab95a975c3/cover.jpg?v=2"/>
  <description>We talk about why COVID commercials didn't do well. 
Vincent Sharps from digital agency MindGrub joins us to talk about corporate social responsibility. 
Send your marketing questions to: BigMarketing@hackstone.com 
</description>
  <itunes:keywords>vincent sharps, mindgrub, hackstone, covid commercials, covid ads, big marketing, csr, corporate social responsibility, marketing, crisis communication, statistics, consumer insights</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>We talk about why COVID commercials didn&#39;t do well. </p>

<p>Vincent Sharps from digital agency MindGrub joins us to talk about corporate social responsibility. </p>

<p>Send your marketing questions to: <a href="mailto:BigMarketing@hackstone.com" rel="nofollow">BigMarketing@hackstone.com</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>We talk about why COVID commercials didn&#39;t do well. </p>

<p>Vincent Sharps from digital agency MindGrub joins us to talk about corporate social responsibility. </p>

<p>Send your marketing questions to: <a href="mailto:BigMarketing@hackstone.com" rel="nofollow">BigMarketing@hackstone.com</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Steve Pacinelli–How To Get A 76% Reply Rate By Being Human</title>
  <link>https://bigmarketing.fireside.fm/stevepacinelli</link>
  <guid isPermaLink="false">b942f52a-d306-4275-a96c-72423380b352</guid>
  <pubDate>Mon, 15 Jun 2020 10:00:00 -0400</pubDate>
  <author>Dan Hack</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5b3bb8f9-5925-4f43-90d9-cfab95a975c3/b942f52a-d306-4275-a96c-72423380b352.mp3" length="48605476" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Dan Hack</itunes:author>
  <itunes:subtitle>Steve Pacinelli, CMO of BombBomb.com and co-author of Rehumanize Your Business, tells us how he gets an astounding 76% email reply rate by humanizing his messaging. We also talk about authenticity and what you can do to make sure you don't miss the mark.</itunes:subtitle>
  <itunes:duration>33:43</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5b3bb8f9-5925-4f43-90d9-cfab95a975c3/cover.jpg?v=2"/>
  <description>Steve Pacinelli, CMO of BombBomb.com and co-author of Rehumanize Your Business, tells us how he gets an astounding 76% email reply rate by humanizing his messaging. 
We also talk about how easy it is to mess up authenticity and what you can do to make sure you don't miss the mark–like so many companies do.
Email us your marketing questions, thoughts, and suggestions: BigMarketing@hackstone.com 
</description>
  <itunes:keywords>authentic, authenticity, marketing, steve pacinellin, bombbomb, email marketing, hackstone, big marketing</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>Steve Pacinelli, CMO of BombBomb.com and co-author of Rehumanize Your Business, tells us how he gets an astounding 76% email reply rate by humanizing his messaging. </p>

<p>We also talk about how easy it is to mess up authenticity and what you can do to make sure you don&#39;t miss the mark–like so many companies do.</p>

<p>Email us your marketing questions, thoughts, and suggestions: <a href="mailto:BigMarketing@hackstone.com" rel="nofollow">BigMarketing@hackstone.com</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Steve Pacinelli, CMO of BombBomb.com and co-author of Rehumanize Your Business, tells us how he gets an astounding 76% email reply rate by humanizing his messaging. </p>

<p>We also talk about how easy it is to mess up authenticity and what you can do to make sure you don&#39;t miss the mark–like so many companies do.</p>

<p>Email us your marketing questions, thoughts, and suggestions: <a href="mailto:BigMarketing@hackstone.com" rel="nofollow">BigMarketing@hackstone.com</a></p>]]>
  </itunes:summary>
</item>
  </channel>
</rss>
